Repetitiveness - The more a process is repeated, the more benefit you will get from automating it. One-off demands are unlikely to deliver the return you’d like. For example, you could automate a check in email to be sent to a candidate on their first day instead of sending it manually each time.
Volume - When volume exceeds human capacity, you have a few options. You could fall short of requirements, hire more people, or automate. Think about CV formatting – if you reach a point where your employees are spending so much time formatting CVs that their ability to focus on building relationships or placing candidates is compromised, then automation could be a great way of scaling up without having to hire additional people.
Data hygiene problems - If your CRM searches are returning poor quality results, or you set aside a chunk of time once a year to clean it up, then it’s likely that you could benefit from introducing to automated data maintenance processes. According to
ZoomInfo, it costs $1 to verify a record as it’s entered, $10 to scrub and cleanse it later, and $100 if nothing is done – when you consider how many records you have on your CRM, this can soon add up!
